Working with Americans: Tips for Danes (Paperback)
Working with Americans is challenging and exciting, and the size, wealth, and diversity of the American market is hard to beat. But when it comes to business culture, too many Danes assume that the US is basically just like Denmark – only bigger. This can be the first of many expensive mistakes.
Why is it important to keep so many records? Why do I need a lawyer to review all my contracts? And why can’t I hire who I want? Many Danish business people get in trouble doing business in the USA because they operate on the principles of trust that work in Denmark.
Danes are sometimes surprised at how their American counterparts can be so friendly before a meeting, then shark-like when negotiations start – and then friendly again afterwards as if nothing had happened. Why are they so confrontational? How should Danes react?
“Working with Americans: Tips for Danes” will make your co-operation with Americans more pleasurable and more profitable.
Publication date: July 4, 2019